This is Why E-Commerce Brands Are Opening Brick-and-Mortar Stores

In the last decade, the retail world has undergone major shifts with the rise of digital-first brands like Warby Parker, Bonobos, and Casper. These DTC startups created a “cut out the middleman” movement that many anticipated would spell the end of traditional retail storefronts. So when Warby Parker decided to open its first storefront in … Continued